Tag Archives: traffic exchange

Is it That Simple Making Money? Internet Traffic and Beyond

Making a Home in Online Traffic

   Are you a traffic exchange owner and know everything already.  If so just zip down to Trial and Error in Traffic Exchange Ownership.

   About 15 years ago I created a poker blog looking to earn from referrals or directing traffic.  If you go searching for free traffic, online website hits, get website traffic, etc. you will eventually discover traffic exchanges if not right off the bat.  So there was my first exposure.  Now putting a blog about poker into traffic exchanges failed to earn me any money.  Why did it fail?

   Marketing in traffic exchanges is a highly targeted audience for very specific things.  The majority of people in them are probably not poker players.  A person surfing or building credits in a traffic exchange is looking to get free or low cost traffic to their business.  So if you like traffic exchanges, which in my case I did, what does do well in them?

   What Does Well in a Traffic Exchange?

  1. Advertising Another Traffic Exchange– Far from rocket science, advertising a place to get more exposure to a person’s business in a way they are already familiar with and using is very targeted.  But as we’ll see later, there is a better approach then just advertising a standard affiliate page.
  2. An Internet Tool to Help Manage Traffic Exchange Business– You’ll see plenty of management software(most include a downline builder, a way of directing referral traffic to traffic exchanges and tools).  It is highly targeted because a person viewing the ad is in a traffic exchange using it and is already familiar with what they are.
  3. Affiliate Programs that Deal with Making Money in Online Business– Most in traffic exchanges are familiar with being an affiliate since a referral url/link is assigned right on signup to bring more people in.

A Future for Traffic Exchanges

   Many will estimate that there are over 10,000 traffic exchanges world wide.  Well, it won’t take very long to find out there are a lot of them.  But, most of them have very little traffic.  Just as death and taxes continue, you’re sure to see another traffic launch soon.  Lot’s of people like to take their shot at it and a commercial script has made this even easier to enter the market.

As much as traffic exchange owners would like to see a car manufacturer come in and advertise their brand of car, it is a giant leap from what we see being done currently.  Instead, the target market seems to be very, very specific.  Interestingly, many of the people using te’s(traffic exchanges) own a car.  It’s just that we are not on Ford’s radar.  Our reach in sheer numbers is small compared to a television ad.  It appears that traffic exchange people are here for some very specific reasons.

There are two big ideas to success in traffic exchange marketing.  One is being a website owner and the other is building contacts(building a list).  A website owner doesn’t have to create a traffic exchange but they are so highly targeted that many do.  There is a lot less risk in creating something that is time proven.  But maybe you are one of those people that thinks that being ordinary is the greatest risk off all.  Website ownership has some amazing advantages.  If you run a successful te then you are collecting email addresses in the process of building a client base that purchases from you.  To me double punch is the words I think of.

If you don’t have the funds and/or resources for website ownership you can start with an autoresponder and a splash/capture page maker.  Now you will be tasked with the great challenge of having something of VALUE to convince someone to give you their email address.  Then you must have emails that are worth listening too.  You must keep people’s attention.  I want to stress that this is not an easy task.  Don’t underestimate it and don’t quit your job thinking you’re gonna be a traffic exchange expert.

I feel that there is such a large population that give up in our industry and I really do feel like asking is there something I could have done different for them?  Now if a person looks at the work, is properly informed about what to expect, then decide it isn’t for them… Well, then it’s like anything else in life.  They are just looking for something different.

   Trial and Error in Traffic Exchange Ownership

   At this moment in time, April 13th, 2017, we are about to release a new currency for the traffic exchange industry.  Promotional currency isn’t a new concept, yet, we will put our dedication and enthusiasm into a project designed to help the industry we care about.  The Legacy Team likes to work from home, likes marketing, and likes traffic exchanges.  If you’re a part of this industry as advertiser, hobbyist, or traffic exchange owner we encourage you to support this new effort in community and network.

   As I reflect now, after five years, myself a surfer, I feel like I have a greater instinct about the motivations of people that use traffic exchanges.  One or more of these probably cover our community:  People use the sites to make money, be visible(active branding), collect email addresses for lead generation or share thoughts, entertainment, be part of a group, and/or because they like playing which of these icons are not like the others 🙂

   Whatever your reason, we invite you to join the Legacy Team

Sincerely,

Marcus Wahl

Cast 2 Powerful Spells for Solid Retention

It’s Not Business Wizardry, It’s Something More Human

   Do you like smaller profits quickly or are you able to accept a delay for larger profits?  They are very different mind sets.  We were recently discussing the excitement needed for member retention in our industry.  Actually receiving a payout was a result that we agreed would keep people around.

   How much money someone is interested in and how long they are willing to wait for it produces two mindsets.  These approaches might blend a little and certainly one could change the way they see things, but, here are the two I identified.

   Spell #1 Built for Speed Mindset: This person is in an extreme hurry to earn money.  If they even look at training it is to skim over it.  They want to do something quickly and they want to get paid.  I see this mindset being happy with smaller earnings ,but, they want to see that x program is paying and working quickly.  It should be noted that the extreme of this person is looking for huge profits quickly and is most likely going to leave all industries they try.

   Spell #2 Learn, Plan, and Profit Bigger Later Mindset: This person is more patient.  They are more comfortable with a set up plan for long term profits.  For sure they are not trying a desperate measure to quickly earn money.  The focus is to learn the business and take the steps necessary to building a long term bigger profit.  I tend to see this person as understanding that investment of time and/or money into their business is necessary for bigger profits.  They have less interest in prizes and smaller amounts of money.  Instead, they look to convert the traffic to eventual sales.

   Total success by group 2 is achieved in our industry by:

  1. Allowing enough time for people to come to know, like, and trust you.  This includes the visual recognition of what you stand for in graphics and perhaps video.
  2. Learning how to use an email service and write emails that convert.
  3. Stand out with creative, well designed advertisements.
  4. Continued exposure in effective traffic sources.
  5. Participating in a network.
  6. Learning about the product or service that your backing and/or the creation of a website.
  7. Add in your suggestions to comments 🙂

 

   How do we as an industry work with these two groups of people?  Well, that is the fun part and challenge.  While we are at it, let’s throw in a group of people that are looking for entertainment. It is intriguing to see how we have provided solutions so far and the future is sure to bring some cool ideas.

Leave Nothing to Chance, Hard Core Business

Blind Gambling is Not Business

   Don’t go into business blind and don’t be led by the blind.  Don’t want to be led a stray?  Then make sure a company is actually making money before you weigh their advice heavily.  I don’t believe luck is the reason most businesses succeed, and for that matter, I think people that believe they control their destiny have a greater success rate in life.

   Make sure you read the whole thing so you don’t miss 2016’s business trends and how they relate to the traffic exchange industry.

All Great Businesses have 4 things.  Presence, Knowledge, the Ability to Evolve, and Service at Heart.

   1. Presence or Brand– It’s interesting that they say 97% of people in our industry won’t make any money and it’s a similar percentage that fail to get themselves out there.  They fail to be known, to have a presence, to stand for anything, to become a brand.  We devised a tool to help get you out there, Brandmetool.  However, brand will ultimately depend on the entire soul of your business, resembling more of the 4 above components combined.

   2. Knowledge– Researching things is crucial to your success.  I missed that step when I first began and I hope you don’t make the same mistake.  It was a turning point for me when I decided to dig in to information about online business as far as knowledge is concerned.  Now I have books by my bedside.  Keep yourself sharp by reading up.  Don’t you want to give yourself the best chance at success?  Many big business names will praise self-education.

   3. The Ability to Evolve– People are creatures of habit.  It can be difficult to change.  However, with certainty, one thing we can predict is that things will change.  Successful businesses will anticipate it, accept and embrace it, and will boldly try changes.  They understand the importance of creating markets, being first to market, and making an industry react to them instead of the other way around.

   4. Serving People– Make products to help people.  Help others and don’t make me quote Zig Ziglar again stating to help enough people get where they want to go and you get where you need to go 🙂  Customer service is a great way to build relationships and always remember that the way you treat people reflects on your business.  Have a heart for people and many will reward you back with a love for your brand.

   I wanted to get very specific about success in our industry.  Whether you become an affiliate list builder or take on website ownership, these core principles remain critical.

   1. Design– You need to look good and show people that your serious.  Without design, people will over look what you have to offer on your website.  You will lose your customer before they even get in the door.  Also, the quality of your advertisement design is directly related to how well they do.  We can refer you to someone we used for design in the past, but honestly, the designs of our websites are not as good as we want them to be.

   2. Programming– Having special things about your site makes you stick out.  I understand many will take on a commercial script, but if you do that, you really need to set out to make yourself unique and offer value with added features.  This brings us to the next point.  This point has more to do with website ownership.

   3. Take Care of SalesSee As a Man SELLeth, Life or Death Business.

   4. Don’t be Underfunded– If there is something that really plagues are industry it’s people believing they can set up shop with a bare commercial script and roll in the dough.  I have a lot of compassion for people making this mistake as I did it myself.

   5. Relationships– To do things right, you really should be meeting people, especially the big names in the industry and forming relationships with them before you release your product.  Places to do it include webinars, skype(mcwahl2), facebook, twitter, traffic exchange chats, etc.

   The next points I make I want to show you how our industry isn’t an island.  Big business trends many times are small business trends as well.

   6. Using Video– Sometimes it seems that our industry lags behind technology and trends.  Perhaps, a resistance to change.  Video will help you to stick out, which many will agree that marketing is a competition for attention.  Video gives a personal touch and in our industry it’s under used most likely because people are shy to get in front of the camera.  That just makes it easier for you because your gonna do what it takes to be successful.  Your gonna get yourself out there right?  Take a look at the projections for video use in business from Hubspot.

Image from Hubspot

   7. Influencer Marketing– It’s really quite amazing to me how many buying decisions and signups come with the support from big names in the traffic exchange industry.  It makes all the sense in the world to network and communicate with them.  View how we worked with an industry giant in the Legacy Hits Story.  See this previous post how influencer marketing is exploding in all kinds of businesses, 2 Powerful Elements to Influencer Marketing Chemistry.

   All this information can be handed out freely, but, now it’s in your hands.  You must have the heart to see it all through if you don’t want to become the statistic of the 97% that walk away from the industry empty handed.

Why Google, Facebook, and Twitter are Absolutely Awful!

Pay Per Click Advertising

    Pay per click advertising is very expensive from google, facebook, and twitter.  I want to present you with a quick case study.  View the following results of using google adwords and facebook to advertise Brandmetool.

   The only branding I got were text ads and a small visual on facebook.  I got one referral for $8.05.  Let’s contrast this with purchasing a login spotlight.  I’ll get 100’s of full page unique visual views, targeted traffic, and a cost of 3.00.  Or for 8.00 you could easily pick up 8,000 views.  I’ll most likely pick up more than 1 referral on a login spotlight.  Even if I didn’t, the branding alone is worth the cost.  I’m currently running an experiment on other sites spending the same amount on login spotlights as I did with google and facebook.  I’ll update you with the results.

   For the sake of completeness, I have tried twitter advertising and found that they charge outrageous prices for engagements in which you may not even get a view of your website.

   What are Twitter, Facebook, and Google(Organic) good for?  It’s free advertising that you should get from them.

   It takes very little effort to form a tribe of people to like and tweet things from the group.  We all have different collections of twitter followers and facebook friends.

 The issue is that the item being shared has to meet a quality guideline suitable for the whole group to share.

   We can’t expect everyone to blast out something of low quality.  Want to super charge your network?  Come visit us at 6pm eastern every Monday-Friday at Blab.im  It’s free to meet everyone.  Just look for the show labeled “Legacy Hours”.

   It really is silly for us to not get together and leverage something of incredible free power, twitter and facebook.  It takes seconds to like or tweet something.

   Please follow me on Twitter and Friend Request me Here on Facebook.  While were at it how bout a follow on Instagram at username MarcusWahl1

   Everyone should reach out to marketers and work from home people with content marketing and we can easily amplify it’s reach with social media.  This seems like the most direct, cheapest, and easy plan to traffic exchange growth doesn’t it?

   If your new to traffic exchanges I would like to present the following articles on targeting and the target of traffic exchanges.

Target Market- Feeding a Carrot to a Dog is Futile

The Only Way to Make Serious Money at Traffic Exchanges

The key words I mentioned earlier and related words are great examples of target products that would do well in traffic exchanges.

   Need an easy way to describe what traffic exchanges do?

Humor: I’ll show you mine if you show me yours or It’s Like Show and Tell.

Direct: You view my site and I’ll view yours or a Network of People Sharing their Sites.

   Just a note to advertisers, it only takes you the time to set up your ad if your in a hurry.

   In summary, traffic exchange advertising and it’s network are grossly overlooked.  Make them work for you and don’t become a google, facebook, or twitter statistic of failed advertising.  Hopefully, this article meets your quality demand so we can share this thing all over the place, up and down the river, and everywhere but the kitchen sink.  Go Traffic Exchanges!

Reptile-cating Success in Your Business Coaching

Replication Gives You a Fierce Marketing Army

“If you can’t explain it simply, you don’t understand it well enough.”- Albert Einstein

Albert’s quote says it all when you are going to talk about replicating business success. Trust me, I understand this is the ideal, but we should all strive for this.

3 Steps to Replicating Business Success

These are continually done and not listed in priority.

  1. Teach to Build Presence– I prefer the word presence to branding. When people think of something to blow their nose they just might think they need a kleenex, not a tissue. Another example, instead of asking for a pop someone asks for a Coke.

You Know You Have Done Your Branding Job Well When Your Product Name Replaces the Actual Word of What it Is!

Taking this to our home industry in traffic exchanges. When people think about traffic exchanges or advertising in them, you want them to be thinking about your product.

Advertising doesn’t end when you have gotten most of the signups. Increasing your visibility shows people that you are active and creates top of mind.

I’d like to get some traffic exchange advertising. Ah yes, I’ll go to that guy I have been seeing all over the place.

Videos are a great way to build presence as it adds a more personal feel and stronger connection potential. The person becomes more alive than just a picture. In addition, if you have been reading modern literature on advertising, video has been exploding. Video is also under used in our traffic exchange industry allowing it to stick out and become more powerful.

Take it a step further, and appear on live streaming video such as blab.im. I absolutely love the blab interface and I think you will too.

2. Teach to Build Relationships– Can’t understand why you need to build relationships? People buy from those that they know, like, and trust. Armies are built off working together.

A smart army will destroy a lone general every time!

A. Do Make Conversations with People

B. Do Show Interest in Others

C. Do Compliment Others Sincerely

D. Do Answer Questions and Help People

E. Do Reach Out to Others by Email, Skype, and Social Media

3. Teach to Build Knowledge– Encourage and empower others to learn more about their industry. You should always be learning more. Don’t stop or fall behind! A good teacher will always be increasing their knowledge.

    To research anything you can use google.  Everybody has that available.  For lazy people, you can even do this Let Me Google That For You.

   For those of you from our home industry of traffic exchanges I will get more specific in the Brandmetool.com training.

   Hope this helped your business and Got Your Juices Flowing!