Today I would like to compare Twitter to a Manual Traffic Exchange. Just about everybody knows twitter is a place to trade little blurbs of text with or without media attached to it with each other. However, many may not know what a traffic exchange is. The easiest definition of a manual traffic exchange is people sharing sites with each other and proving they are in front of their computer to view them. If twitter were more like a traffic exchange the following would happen.
Every so often the icons in the top right would appear. You would be asked to click on the matching icon. This would prove that you are looking at twitter.
Obviously, twitter doesn’t need to do something like this because people willingly agree to receive the information from the people they follow. But, what if it was just one giant pool of tweets and you wanted your tweet seen. There would have to be some sort of a trade off system so everybody got their well deserved chance to be seen.
Wallah, after viewing one page you receive a credit. That credit allows your page to be seen.
This is exactly what goes on in a manual traffic exchange.
Manual Traffic Exchange Target Market: Currently in manual traffic exchanges I see other traffic exchanges, online systems, tools, capture pages(list building), maybe a blog, and other odds and ends. A lot of it has to do with online business.
This audience is motivated by wanting to get traffic to their website or advertisement.
The point of this is to show you how important the outreach to online business people on twitter is for the traffic exchange industry.
and the reverse is also true, online business people can see the value of traffic exchanges.
If you login and surf 100 pages at a Manual Traffic Exchange you quickly will understand the target market feel.
and by all means tweet this blog post out 😉