Pay Per Click Advertising
Pay per click advertising is very expensive from google, facebook, and twitter. I want to present you with a quick case study. View the following results of using google adwords and facebook to advertise Brandmetool.
The only branding I got were text ads and a small visual on facebook. I got one referral for $8.05. Let’s contrast this with purchasing a login spotlight. I’ll get 100’s of full page unique visual views, targeted traffic, and a cost of 3.00. Or for 8.00 you could easily pick up 8,000 views. I’ll most likely pick up more than 1 referral on a login spotlight. Even if I didn’t, the branding alone is worth the cost. I’m currently running an experiment on other sites spending the same amount on login spotlights as I did with google and facebook. I’ll update you with the results.
For the sake of completeness, I have tried twitter advertising and found that they charge outrageous prices for engagements in which you may not even get a view of your website.
What are Twitter, Facebook, and Google(Organic) good for? It’s free advertising that you should get from them.
It takes very little effort to form a tribe of people to like and tweet things from the group. We all have different collections of twitter followers and facebook friends.
The issue is that the item being shared has to meet a quality guideline suitable for the whole group to share.
We can’t expect everyone to blast out something of low quality. Want to super charge your network? Come visit us at 6pm eastern every Monday-Friday at Blab.im It’s free to meet everyone. Just look for the show labeled “Legacy Hours”.
It really is silly for us to not get together and leverage something of incredible free power, twitter and facebook. It takes seconds to like or tweet something.
Everyone should reach out to marketers and work from home people with content marketing and we can easily amplify it’s reach with social media. This seems like the most direct, cheapest, and easy plan to traffic exchange growth doesn’t it?
If your new to traffic exchanges I would like to present the following articles on targeting and the target of traffic exchanges.
The key words I mentioned earlier and related words are great examples of target products that would do well in traffic exchanges.
Need an easy way to describe what traffic exchanges do?
Humor: I’ll show you mine if you show me yours or It’s Like Show and Tell.
Direct: You view my site and I’ll view yours or a Network of People Sharing their Sites.
Just a note to advertisers, it only takes you the time to set up your ad if your in a hurry.
In summary, traffic exchange advertising and it’s network are grossly overlooked. Make them work for you and don’t become a google, facebook, or twitter statistic of failed advertising. Hopefully, this article meets your quality demand so we can share this thing all over the place, up and down the river, and everywhere but the kitchen sink. Go Traffic Exchanges!